do as I say, not as ….

The founders of the Rough Guide and Lonely Planet books, troubled that they have helped spread a casual attitude towards air travel that could trigger devastating climate change, are uniting to urge tourists to fly less.

Mark Ellingham, founder of the Rough Guide, and Melbourne based Tony Wheeler, who created Lonely Planet after taking the hippie trail across Asia, want travellers to “fly less and stay longer” and donate to cargon offsetting schemes.

But the two biggest travel publishers are refusing to give up flying and admit they are not models of environmental virtue. Asked if he felt guilty about the hunderds of flights he has undertaken, Mr Wheeler said: “Absolutely. I’m the worst example of it.”
The Sunday Age (Australia) 5 Mar 2006 – screencopy held by this website